Anchor Text Tips

by Lisa Silket | 5/23/2012 11:03:00 AM in |

When you want to link to a website, not only to allow your readers to be able to click through and visit the site, but also to increase ranking in Goolge search, remember this: Google is a robot, your readers are not.

Now, your readers may search like a robot - for example, if he is looking for a local plumbing company, he may type in the search bar, "plumbers tyler tx" but if you are link building using that term, it may not sound right in a blog post, so you may want to change it to. "plumbers in tyler tx" - adding the word in doesn't throw Googlebot off and it reads easier to your audience.

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